Another story that reflects the importance of following up on marketing ideas. I was visiting Palo Alto, California 2 years ago (my old stomping grounds as I grew up on the Stanford University Campus since my father was a Professor). My friend and I met at an outdoor café at the wonderful Town and Country Village Shopping Center when I noticed this delightful Equestrian-themed store called ELLA (which stands for Equestrian Luxury Lifestyle Art). I immediately thought of my horse sculptures as a possibility for this boutique but I never followed up at the time because I got preoccupied with other things.
Fast forward to 3 weeks ago when I received an e-mail from the store inviting me (as a customer) to their pop-up shop at the Menlo Circus Club in Atherton, CA. It reminded me that I'd never reached out to them as an artist, so I put together an e-mail with 3 cowboy/cowgirl/pony photos and links to specific pages on my website and sent it off, hoping I would pique their interest in my sculptures for their store. Low and behold I did indeed capture their interest, and have just sent off 11 of my sculptures for their shop (and to arrive in time for their special pop-up shop in Atherton!). What's particularly interesting is that they only chose 2 of my horse pieces--they indicated that while they get a lot of horse lovers in their shop, they also get walk-ins from the general shopping center as well as family and friends of the horse lovers who are looking for something different--possibly my other whimsical animal sculptures! Here are photos of the pieces that will soon be available at ELLA, Town and Country Village, 855 El Camino Real, #109, Palo Alto, CA 94301, 650-656-9949. I'm going to particularly miss Professor Frogophile--he had a special place in my heart.
After 5 months of very little marketing or production of new pieces, I am back with a bang! I suffered the horror of the shingles virus for the entire month of May (I advise all to discuss with your doctor the feasibility of getting the shingles vaccine as it is truly a horrible illness that can cause excruciating nerve pain (and when I say excruciating, I mean I'd rather go through childbirth again over this illness!)).
I travelled to Great Barrington, MA in the beautiful Berkshire mountains this past weekend to sell at the Berkshires Arts Festival July 1-3. This was a high end juried art show featuring 200 vendors. I must say I felt truly honored to be amongst these great artists who sold jewelry, textiles, paintings, photographs, pottery, hand-painted wood bowls, and furniture. I made so many new artist friends from all over the Northeast and spoke to hundreds of interesting customers. I always enjoy people's reactions to my quirky characters. Most people say they have never seen anything like my creations and many laugh or smile while perusing my booth, which truly delights me. As a psychologist, I like to joke that my art is therapy, not only for me as I create, but also for those who feel happy as they look at my whimsical and quirky characters. Here are some pieces that I sold at the fair:
Aside from enjoying a good show, I am very excited to say that I got into two new galleries! I dropped these 12 pieces off at Evergreen Gallery in Great Barrington, MA yesterday. Right after the gallery owner put some of my pieces in the window, I saw the actor Chris Noth, formerly of Law & Order and Sex in the City, emerge from the café next door and as he walked down the street, he stopped and looked at my window display! How exciting!
Here are the 9 pieces that Carlene from Lenox Print & Mercantile bought wholesale from me for her delightful store:
In addition to these wonderful developments, I returned home to find out that The Eclectic Collector Gallery in Katonah, NY had sold yet 3 more of my pieces (for a grand total of 22 since November!). I am so thankful to be supported by gallery owners, other artists and, most of all, my customers! Here are the 3 that just sold at The Eclectic Collector:
I'd better go into production mode now that I've been depleted of my inventory! Yay, what fun.
I am 58 years old, a wife of 26 years, a mother of a wonderful and independent 19-year-old daughter, a clinical psychologist who treats adults in private practice, and last, but definitely not least, an artist. Whew! That was a mouth full. My passion is creating one-of-a-kind whimsical sculptural animals, dolls, and cake toppers (with a little multi-media collage thrown in for good measure). I hope you enjoy my creations as much as I enjoy making them!